„ნოვა“ ერთი დიდი ოჯახია, სადაც გუნდურობა მთავარი ღირებულებაა
oTar cinariZe 599 85 21 14 –
18 wlis win, 8 noembers qveynis bazarze kompania `nova~ gamoCnda da umalve popularuli gaxda. kompaniis dRevandelobasa da momaval saqmianobaze generaluri direqtori ediSer ximSiaSvili gvesaubreba.
– batono ediSer, oTxi wlis win, Cveni gazeTis mkiTxvelma TqvenTan interviuTi saWiro informacia miiRo kompaniis saqmianobaze. amjerad `novas~ bolo wlebis siaxleebze visaubroT.
– `novas~ saqmianobis mTavari mimarTuleba qarTuli produqciis warmoebaa, es migvaCnia saukeTeso gzad kompaniis da qveynis ganviTarebisTvis. bolo wlebis ganmavlobaSi `novam~ daiwo liTonis milebis, milkvadratebis da furclebis, webocementis, saizolacio masalis 
warmoeba. ganaxlda da daixvewa liTonis saxuravebis, TabaSir-muyaos profilebis da polieTilenis avzebis warmoeba. aseve, mniSvnelovani cvlileba gvaqvs sacalo gayidvebis mimarTulebiT. gaixsna axali filialebi da dRes qveynis cxra qalaqSia `nova~ warmodgenili sakuTari da `franSaiz~ filialebiT. TanamSromelTa ricxvma aTass gadaaWarba, rac sasixaruloa da saamayoa. saqmianoba Tbilissa da baTumSi daviwyeT.
– qveynis bazarze fexi mtkiced moikideT. ra keTdeba warmoebuli produqciis ucxoeTis bazarze gasatanad?
– `nova~ ukve didi xania axorcielebs saqonlis eqsports mezobel qveynebSi, gansakuTrebiT, somxeTSi, sadac `novas~ licenziiT (`franSaizi~) moqmedebs avzebis sawarmo. Cveni strategiis erT-erTi mTavari mimarTuleba swored eqsportia. vfiqrobT, momavalSi am kuTxiT ufro didi warmatebebi gveqneba.
– nedleuli adgilobrivia Tu ucxoeTidanac SemogaqvT?
– ZiriTadad, nedleuli importirebulia. samwuxarod, qveyanaSi ar moipoveba is nedleuli, rac sWirdeba sawarmoebs.
– aris perspeqtiva, rom metwilad adgilobriv nedleulze imuSaoT?
– samwuxarod, did perspeqtivas ver vxedavT, rogorc aRvniSne, ubralod ar moipoveba saqarTveloSi `novas~ warmoebisTvis saWiro nedleuli. magaliTad, webocementis warmoebisTvis viyenebT saCxeris qviSas da qarTuli warmoebis cements, magram es ar aris didi moculobis.
– ukve warmatebuli da gamocdili xelmZRvanelis saxeli daimkvidreT. ramdenad erevian kompaniis damfuZneblebi generaluri direqtoris saqmianobaSi?
– vfiqrob, aRniSnuli balansi idealuradaa daculi. `nova~ xuTi adamianis dafuZnebuli da ganviTarebulia, raSic udidesi Sroma da Tavdadeba Cades. maTi rCeva da uzarmazari gamocdileba CemTvis yvelaze sasargebloa.
– mmarTveloba erTpirovnulia Tu direqtorTa sabWos gadawyvetilebas eqvemdebarebiT?
– strategiuli gadawyvetilebebi erToblivad miiReba, maT Soris, aucileblad damfuZneblebis CarTulobiT. `nova~ erTi didi ojaxia, sadac gunduroba mTavari Rirebulebaa.
– nasakiraleli, orTabaTumeli, vaSlovaneli da axalSeneli biznesmenebi arian kompaniis damfuZneblebi, romlis saxelwodebac maTi mSobliuri soflebis pirveli asoebia, araviTari kavSiri ar aqvs rusul sityva `novasTan~, rasac zogierTebi bralad gdeben. ras akeTeben damfuZneblebi sakuTari soflebis mosaxleobis keTildReobisTvis?
– Cven iSviaTad vsaubrobT ganxorcielebul qvelmoqmedebaze, radgan vfiqrobT, ar aris swori amis afiSireba.
– ramdenad daZlieT is barierebi, romlebsac biznesi 12 wlis win awydeboda?
– vfiqrob, dRes biznesi gacilebiT gamocdili da momzadebulia, vidre es wlebis win iyo. dro da kapitaluri mowyobis gamocdileba exmareba bizness ganviTarebaSi.
– satranzito derefani ramdenad sasargebloa `novas~ muSaobisTvis?
– SeiZleba iTqvas, aRniSnuli did gavlenas ar axdens kompaniis biznesze.
– rogorc saubris dasawyisSi aRniSneT, pirveli ofisebi da sasawyobo meurneobebi Tbilissa da baTumSi gaxseniT. kidev ramdenime qalaqs `SeutieT~ da axla romel regionze gaqvT gaTvla?
– Cvenma momxmareblebma ician, rom `nova~ warmodgenilia baTumSi, TbilisSi, quTaisSi, xaSurSi, gorSi, marneulsa da TelavSi – sakuTari, xolo axalcixesa da WiaTuraSi `franSaiz~ filialebiT. axlo momavalSi sxva qalaqebSi filialebis gaxsna gadawyvetili ar aris.
– `novas~ generaluri direqtoris rangSi wels pirvelad daeswariT mSobliur SuaxevSi saxalxo dResaswaul `Suaxevobas~. ras akeTebT Suaxevisa da Suaxevelebis sasargeblod?
– SuaxevSi davibade, rac Zalian meamayeba. am regionSi cxovrobs Zalian gonieri da Sromismoyvare xalxi. maTgan Zalian bevri muSaobs `novaSi~. Cemi mxardaWera aqvs yovelTvis nebismier Suaxevels, vinc cdilobs SromismoyvareobiT miaRwios warmatebebs. rac Seexeba RonisZiebaze daswrebas, es pativiscemis gamoxatulebaa regionis mosaxleobis mimarT, romlis nawili mec var.
– erovnuli gmiri selim ximSiaSvili iyo Tqveni winapari. misi da erovnul-ganmaTavisuflebeli moZraobis Rirseuli warmomadgenlis, selimis SviliSvilis ukvdavsayofad Zalian cotaa gakeTebuli. maT STamomavals, am mimarTebiT raime Canafiqri gaqvT?
– vfiqrob, am mimarTulebiT mamaCemi ufro aqtiuri da warmatebulia. saamayoa, selimis STamomavali rom xar da sapasuxismgebloc. selimi da Serifi aWaris istoriis gmirebi arian da, vfiqrob, rac dro gava, isini ufro metad dafasdebian.
– datvirTul samuSao reJimSi giwevT muSaoba. sanimuSo ojaxi gyavT. dros rogor abalansebT?
– urTierTgageba gvexmareba. vfiqrob, warmatebiT vicavT me da Cemi ojaxis wevrebi am balanss.
– aWaris mkvidrma Wabukma rogor moxibleT Terjoleli gogona?
– sworeT imiT, rom aWaris mkvidri var.
– sami Zma xarT. yvela ori Zmis gzamkvlevad migiCnevT. ramdenad marTebulia es Sefaseba?
– vfiqrob, ar aris marTebuli. Cemi Zmebi Cemze gonierebi arian da misasalmebelia, rom isini ufro metad arian ojaxis Rirebulebebis da tradiciebis gamgrZeleblebi. isini saukeTesoebi arian. Zalian gamimarTla Zmebsa da mSoblebSi.